Date of Award
Bachelor of Arts
A shift towards a plant-based diet has many benefits, including reducing the number of animals who are slaughtered for food. The goal of this project was to design and develop an interactive online tool to inform people’s dietary decisions, based on the direct effect that their diets have on farmed animals’ lives. Specifically, the website was developed to calculate the number of animals killed to sustain an individual website visitor’s diet, based on information provided by the user, and to provide personalized recommendations based on those calculations on how the individual can reduce their consumption of animal products.
Caplan, Audrey R., "Interactive Website Promoting Reduced Animal Product Consumption" (2018). Business/Business Administration. 53.